1.  LampPost's “Buyer's Win! Seller's Win! Agent's Win!^®” Approach - Combines Flexibility and Value:

• Buyers love using the LampPost website to search for homes, land and commercial/investment properties. They also appreciate the quality of our Agents and the exceptional service/expertise they provide. As an added benefit, we've set up our Buyer Rebate program (optional to franchisees) to offer more value to Buyers than traditional firms, providing cash back at closing to help with closing costs. It's a great way to differentiate yourself and promote goodwill.
• Sellers appreciate LampPost because not only do LampPost Agents offer full service assistance every step of the way from listing to closing, they also offer a discount (at franchisee's discretion) from traditional commission percentages as well as a Buyer Rebate (optional) to help make LampPost Listings stand out among the competition.
• Agents also come out winners with LampPost, as their commissions are competitive while they are provided with a clear point of difference. The combination of LampPost's fresh and inviting brand image, along with our highly effective website and value enhancing programs, gives LampPost Agents a leg up on the competition.

2.  All Aspects of Real Estate Sales and Business Brokerage are open to LampPost Agents, based on their Expertise and Desire to Learn:

• Residential Real Estate - Starter Homes to Luxury Homes;
• Commercial and Investment Real Estate - All Types and Price Ranges;
• Business Brokerage - Small Businesses to Middle Market Companies.

3.  Best In Class Website (www.lamppostrealty.com) Customized for each Franchisee - Agents and Customers Love It!

• Our custom Property Search offers prospects the ultimate in search capabilities, saving the Agent time while providing Customers with the tools they want.
• Without a great website, you're at a big competitive disadvantage. Our website is an excellent tool for lead generation and customer retention and consistently gets high marks from Agents and Customers.
• It can be yours (customized for your location) when you become a LampPost Realty Franchisee.

4.  Professionally Designed LampPost Artwork for a Classic and Memorable Image

• Yard Signs, brochures, business cards, presentation folders, and other first class marketing materials for your business.
• All ready for your business name, phone number and web address (we provide the website!).

5.  Comprehensive Training Program Taught by Our Founders and Experienced Trainers

• Three Days at Corporate HQ and ongoing field support.
• Step-by-step instruction and support for Agents and Franchisees.

6.  National Insurance Programs Custom Designed for LampPost Realty Franchisees

• Commercial Liability Insurance (general, property, auto, umbrella, E&O).
• Group Employee Benefits Insurance (health, dental, life, short and long-term disability).
• Everything you need to get started and be fully protected, all at very competitive costs.

7.  Turn-Key Startup Assistance for Franchisees With or Without Real Estate Brokerage Experience

• We take the time to assist you with your business startup, from help in getting your company and office set up to the nuts and bolts of the LampPost system.